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This summer you have to ‘spice up your life’! Grab all your color pieces from your closet and combi them. Dare to be different and light up again. “COLOR IS THE NEW BLACK!”


Cos x Nendo at the Design week in Milan 2014

Nendo-Cos-conceptstore-milan-designweek-2014-design-architecture-delsalmone-oki-sato-greyNendo-Cos-conceptstore-milan-designweek-2014-design-architecture-delsalmone-oki-sato-grey-whiteJoining Salone del Mobile for the third year, fashion brand COS creates a temporary concept store, a collaberation with the Japanese design studio Nendo. Nendo’s designer Oki Santo created this installation for COS, a series of white shirts displayed on stands and hanging van the ceiling in different heights. The white shirts are white, till they reach the steel rectangular frames then the shirt will be dyed in different colours of grey and black.

“The smartly ordered shirts are crisp, classic white until they fall inside the steel cube frames, at which point they take on colour as though the space itself has dyed them” Oki Sato says.

Nendo also created a selection of COS pieces and items.

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Imagine Life had no Color

Dulux-Change-Your-Story-commercial-ad-paint-color-reclameCould you imagine life with no color? A world where you are not allowed to wear colourful clothes, decorate your home or watch color tv. For a lot of us a world with no color is unimaginable and thank god will never happen. The emotional impact of the world with no color in our everyday lives is the new concept of the advertising campaign of the Paint Manufacturer DULUX, launched 2 Match 2014. Color has been banned, everything is black, grey and white. With a story about a building romance, gangster car chases, shootings and color splashing around.

Directed by Christian&Patrick
Creative agency by Bartle Bogle Hegarty
Production designer by Richard Lassalle.