The new Lookbook by Atelier de l’Armée

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“Out of our mutual love for durable materials, timeless design and the continuous search for beautiful items we created Atelier de l’Armée.”

Atelier de l’Armée is a dutch brand that creates products that are well constructed, skillfully crafted and have amazing detailing. Getting inspired by the functionality and durability of vintage work and military menswear. The brand even thought about the environment weill making the products and are handcrafted, made out of limited batches of deadstock leathers.

They also sell hand picked unique vintage items, or even collectables. Picking by taste, Atelier de l’Armée selects item by denim, vintage workwear or old military items. The items get more and more interesting and beautiful by wearing it.

The new collection is inspired by the middle east, showing some amazing shots by David Cohendelara. A fresh and cool photoshoot with great styling. Go to their website to buy these amazing items.




2-g-star-sunglasses-marchon-launch-eyewear-clubbrillant-amsterdamg-star-sunglasses-marchon-launch-eyewear-clubbrillant-amsterdam-advertising-spectecalesg-star-sunglasses-marchon-launch-eyewear-clubbrillant-amsterdam-advertisingSunday i was part of the launch of G-STAR’s eyewear collection in the Westerunie in Amsterdam.

First we got a well explained presentation by Gary Plunkett, Global License Director van G-Star RAW. Explaining the history, philosophy and the look and feel of G-Star RAW. G-Star RAW is an iconic brand with Dutch roots and the designers have succeeded in processing a typical G-Star RAW features in the frames and sunglasses.

To give the eyewear the typical G-Star RAW features, they gave them beautiful details, like a raw screw to connect the glasses, the seam of a pants at the back of the frame,  and the number and type shown on the outside.

Valentino Goes Dutch!

memo-valentino-photographed-Inez Van Lamsweerde-Vinoodh Matadin-fall-2013For their next fall collection 2013 Valentino went Dutch, asking the photogapher duo Inez Van Lamsweerde and Vinoodh Matadin to capture internationals beauties (like Maud Welzen, Kati Nescher, Magdalena Jasek, Irina Kravchenko, Sam Rollinson)  in a real life version of the Golden Age of Flemisch portraiture.

The picture, taken at the Pier 59 Studios in New York, show the classic still-life elements, like a Delfs blue vase withs, grapes, old objects, and plumed bird, but to mix it up a bit the red pumps are thrown in.


Koen Hauser for Vlisco


Beautiful Pictures by the Dutch photographer Koen Hauser. He is known for his intangible body of work flowing between fine arts, fashion and applied photography. Hauser combines old and new techniques and styles, creating contemporary elegance and loves a bit of alienation. In the set of photos the first thing that catches my eye are the lovely rich design fabrics that are just on the model and in the decor created by Vlisco. 

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Five Dutch designers give their views on Maxima’s dress of 2013.

Designers show their vision on  Máxima’s dress for the throne change. Exclusively for Vogue every day a designer presents a designer design.

Michael van der Ham


Winde Rienstra


Mart Visser


Peet Dullaert



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VOGUE September issue

The cover with a pregnant Ymre Stiekema

Today was the launch of the first Dutch September Issue. The theme of this years issue is the Romantic Revolution. In the Bijenkorf in Amsterdam their was the opportunity to buy the magazine one day earlier, so I thought way not take a look!20120815-231021.jpg
20120815-231332.jpgThe windows of the Bijenkorf were designed by the VOGUE stylists, a dress made of army jackets, roses hanging on a thread, a big pile of red clothing with a model on top and a lot of beautiful designer clothes!

The only thing that bothered me was how they organised the hole thing. I thought VOGUE would make something fantastic to pronounce the September issue but unfortunately they just showed a few models dressed nicely with a baby car with roses, to give a way! Nothing spectacular! The whole time I thought it still had to begin, i was expecting something big.